About Cheryl

Cheryl Scoffield is The Follow Up Specialist, Prospecting Expert, Trainer, Mentor who helps business professionals and SMEs (small and mid-sized companies) business owners and their teams package their expertise to create follow up which BUILDS TRUST & MAXIMIZES THE SALES POTENTIAL BURIED IN THEIR PROSPECT LIST without feeling like a pest!

She is the DEVELOPER of The Kickstart Business Growth Positioning System, an advanced in person and online lead generation and follow up strategy specifically designed to create your sales winning formula of connected conversations.The Business GPS lays the foundation for your back office Follow Up Marketing ENGINE at the front of your sales process which manages sales leads and filters out tire kickers to produce a steady stream of qualified prospects ready for you to turn into new clients. It’s based on 20 years of experience and over 4,000 additional hours invested into extensive investigative research and coaching with industry experts to understand the impact of new internet technologies on traditional approaches to lead generation and sales lead management methods.

Cheryl uses a co-creative methodology (a blend of strategic consultation, business development training and tactical application) to SIMPLIFY THE PROCESS of consistently following up to stay in front of prospects. The lead generation and follow up strategies she teaches and the back office technology she puts in place HARNESS EVERY LEAD to increase sales opportunities.

They’re proven to MULTIPLY YOUR MARKETING RESULTS By 9 TIMES! (that’s a proven Forrester Research statistic)

Cheryl is the CEO of Kickstart Your Company, a business development leader that provides consulting, skills training and mentoring of advanced in person and online lead generation, sales lead management and follow up marketing skills to individuals, companies and organizations to multiply results and make prospecting profitable.

If you’re responsible for generating revenue for your company and you’re looking for proven strategies to increase sales opportunities please start the conversation with me.

Cheryl has been recognized internationally for her follow up marketing, business development, online marketing, social media promotion and relationship building expertise.

Cheryl Scoffield is the Author of the book Follow Up Secrets, How To Harness MORE Sales Opportunities In 5 Easy Steps.

Follow Up Secrets, How to harness More Sales Opportunities in 5 easy steps

The Follow Up Secrets book will be released in 2017 and includes $297 FREE BONUSES inside.
A complete training program to support implementation of the strategies outlined in the book is available because without action there can be no results.

Follow Up Secrets book information and promotional partnership details.

Contact Cheryl Scoffield to inquire about consultations or Business Development Skills Training for you, your team or your company and Follow Up Audits or Follow Up Strategy Sessions. Cheryl will share with you business growth strategies to harness every prospect, simplify your business development process and take steps to create your Signature Follow Up Marketing ENGINE to multiply your results.

Get ready to Kickstart Your Company!

Cheryl has taught The Business GPS through business development skills training programs to a variety of organizations and their members including; Investors Group, MBOT Mississauga Board of Trade, CIM (Canadian Institute of Management), Verico Mortgages, Legal Shield and to entrepreneurs through The Learning Enrichment Foundation and Enterprise Toronto.

Working With Cheryl Puts Your Company In Front Of More Prospects

Cheryl Scoffield has been consistently recognized for her ability to generate a high volume of targeted traffic over a 15 year period.

In the early 2000’s her profile was ranked #1 Highest Viewed Profile and she attained elite Ambassador status on the Roaring Women website during the 18 months of her membership at launch.

In 2010 Cheryl helped her client Grace Attard, Founder of eSpot, the spot for entrepreneurs, generate a strong start during the launch of her company. In fact Grace credits Cheryl’s amazing network, systematic way of following up and incredible knowledge of automating processes for helping her keep in touch with new contacts and build a community of entrepreneurs to attend information sessions about her new business. As a result her information sessions were jam packed and her business eSpot immediately attracted new clients and members.

Read more from other clients of Cheryl Scoffield, The Follow Up Specialist.

Cheryl has also been interviewed as an expert for a front page Toronto Star Business Section article. Today that tradition continues with her Linkedin Profile recognized in 2012 as TOP 1% of Most Viewed Profiles on that social business website based in Mountain View, CA, USA.

View the Linkedin Profile of Cheryl Scoffield.

Read more about Cheryl Scoffield, The Follow Up Specialist.

While Cheryl Scoffield has established herself as The Follow Up Specialist, many of her clients think of her as The Follow Up Marketing Engine Specialist, because of her expertise helping small to medium sized companies, business consultants and coaches integrate the new online marketing and social business strategies into their traditional business building techniques. Cheryl’s business development training programs reveal business growth strategies that build relationship to multiply the results of your marketing initiatives by 9 TIMES. In the advanced business development training programs you’ll learn how to develop a systemized approach to new business development and follow up and create your back office Signature Follow Up Marketing ENGINE of connected conversations that nurture relationships and build trust while filtering out tire kickers & filling your pipeline with qualified prospects ready to be turned into new clients.


I’ve hired Cheryl before but recently asked Cheryl to help me take a marketing tactic I did for a client to a new level by managing the follow-up process. She was professional, confident and incredibly well organized.

Together we developed a script and organized things to cover all possible scenarios.
It was so successful the client asked us to stop!

Faith Seekings, President and Creative Director,
Rapport Communications, Toronto, Ontario


Cheryl did a terrific job capturing my expertise to develop the 1st conversation prospecting script and developing the follow up process that grew out of our working together.

I have had truly remarkable success connecting with prospects and potential partners through the expertise, tenacity and ongoing efforts of Cheryl Scoffield. I would recommend her services to anyone.

Eric Gilboord, CEO
WarrenBDC – Business Development Center, Mississauga ON


Jeremy ShippI hired Cheryl to follow up on warm leads. She was excellent, getting up and running quickly with my system and applications. I also appreciated her concise communication with me. She made the process of hiring a virtual assistant painless and was always open to feedback and willing to make special arrangement for me and my prospects.
Jeremy Shipp, CLU®, RICP,Investment Advisor Representative, Managing Partner, O’Dell, Winkfield, Roseman & Shipp, Richmond, Virginia, USA

Cheryl is available to speak or offer breakout sessions at your next seminar or conference.


I heard Cheryl’s presentation Follow up Secrets during which she spoke about how to follow up after first meeting a new prospect and the importance of having a system.

Cheryl is a wealth of knowledge on this topic and I gained so many practical tips I decided on the spot to invite her to speak with my group Pink Portfolio.
Gail Campbell-Fullarton, Consultant Investors Group, Toronto ON

Contact Cheryl Scoffield to inquire about speaking engagements or business development training for your team or conference.