Linkedin Power Profile

Attention Business Professionals, Service Providers, Consultants and Business Coaches, Network Marketing, Sales Professionals and Sales Managers interested in optimizing their Linkedin Profile as an avenue to build your list of prospect leads and increase sales opportunities.

You’re heard selling online through social business networks is important and Linkedin is the world’s largest online professional network. By 2015 Linkedin had 400 million members in over 200 countries around the globe. If you’re looking for ways to connect with and market to other business professionals, this social business network can play an important role in the business development activities at the front end of your sales process.

THE FACTS – 75% of B2B Buyers use online search during the information gathering phase prior to making a decision about the people they’ll do business with and the products and services they’ll buy. This means every time you schedule a meeting you can expect your potential new client or new partner to look up your Linkedin Profile.
Linkedin Profile
Does your Linkedin Profile showcase you at your best?

  • Does it have a great professional picture?
  • Does it showcase your expertise and how you solve problems and add value?
  • Does it attract potential clients?
  • Does it drive traffic to your website to build your prospect list?
  • Does it help your clients and partners refer you to their Linkedin connections?
    Or is it simply a place holder with a few connections and little to no value as an marketing asset?

    THE TRUTH – Linkedin can support your efforts to build your list of prospect leads or turn potential clients away.
    If you’ve thought about updating your Linkedin Profile but you’re not sure how to get started or you’re not comfortable managing the technology, you’ll appreciate this hands on half day

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    Kickstart Business Development Training – Linkedin Power Profile $249

    takes you behind the scenes and shares step by step insider secrets to optimize your Linkedin Profile.

    Join Cheryl Scoffield, The Follow Up Specialist and a small group of business professionals to discover how to enhance your Linkedin Profile to make it searchable and easy for your target audience to find your company and partners to share your profile with their connections.

    BRING YOUR LAPTOP and Be Ready to power up your Linkedin Profile.
    This interactive workshop is DEMONSTRATED LIVE on Linkedin to give you the experience of managing the Linkedin site technology with time to implement what you’re learning.
    In this half day hands on training you’ll learn how to

    • upload your professional photo
    • insert keywords to attract your potential clients.
    • update/write your Summary to describe your expertise and the benefits you offer.
    • add/update a Profile Header.
    • find and add contacts to increase your professional network and connect with members of your Target Market.
    • ask for and give Recommendations to build creditability and trust.
    • upload additional files eg: speeches, multi-media presentations, YouTube.
    • insert links to your company website to drive traffic and build a permission based list of prospects.
    • insert additional relevant sections
      eg: publications and projects, to showcase your thought-leadership in your industry.

    SIGN UP BONUS – Learn How To Set Up Your Company Page.
    kickstart business development training


    Half Day Linkedin Training :

    Credit card processes through Pay Pal – no Pay Pal account necessary

    Seats are LIMITED for this interactive training session – so all attendees have an opportunity to step into The BUSINESS GROWTH SPOTLIGHT to get their questions answered and put the learning into practice.

    Pick the day and time which works for you.
    Location: Kickstart Training Center in Mississauga, Ontario.

    This time or location doesn’t work? No problem!

    Contact Cheryl to bring Linkedin Power Profile to your group of 8 or more to your next Business Conference as a break out session.
    At the end of this business development training you’ll know how to optimize your Linkedin Profile and start generating a list of prospects right from this social business website and how to follow up to showcase your expertise and build trust, an important piece of the business development activities at the front end of your online sales process.
    Cheryl Scoffield was an early adopter of Linkedin, setting up her profile within the first 4 years of launch. To date she has over 2500 contacts and 60 Recommendations. As a result, in 2014 the Linkedin Corporation invited her to be one of the first members to publish posts on the Linkedin platform and recognized her in 2012 as being one of the TOP 1% of most viewed profiles.

    Hear what another business professionals say about their Linkedin Power Profile experience

    Thank you for doing such a fabulous job on my Linkedin Professional Profile. You continue to capture and understand the way I want to position myself in my very competitive industry.

    The value statement that you did for me really epitomizes who I am, what I do and how I do it. Prospective clients visiting my profile can see the highlights of my skills and accomplishments in a really professional way.

    You have helped me show off or in your words Shine with my career accomplishments to date. You have presented me in a way that would outline my credibility, which as you remind me when we work together is a very important aspect of building trust, essential to successful account management.

    I like to say ‘Cheryl put lipstick on my profile’.

    Thank you for working so quickly and helping me initially with my profile and lately updating my profile. It would never get done if it was up to me.

    Judi Smith, Commercial Insurance Account Executive, Aon Risk Solutions, Burlington,ON

    As the busy CEO of a large company I didn’t have time to spend on my Linkedin profile and a colleague referred me to Cheryl.

    Just had a look at my new profile – Well Done! It’s now at All Star Status and the views jumped 30%. I’ll certainly be using her services again

    Patrick Bermingham, CEO, Bermingham Foundation Solutions, Hamilton,ON

    Join a small group of business professionals for this hands Half Day interactive Linkedin Business Development Training Session to discover how to enhance your Linkedin Profile to make it searchable and easy for your Target Market to find you and your company.

    If you don’t leave with ideas brewing – simply ask for your MONEY BACK!

    Cheryl Scoffield
    The Follow Up Specialist

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    Take Your Next Step

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         Kickstart DONE FOR YOU Services

    For those clients who would prefer to have their LinkedIn Profile or Company Page created as a ‘done for you’ service.
    Contact Cheryl to schedule a time to discuss your requirements.
    An audit of your Linkedin profile is included.

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    Check out the other Business Development Training offered

    kickstart business development training

    Join Cheryl Scoffield, The Follow Up Specialist and a small group of business professionals for

    Prospecting Mastery $89

    2 Hour Business Development Training

    10 am – 12 Noon on Tuesdays .. INCLUDES .. Q + A

    Attend the next LIVE 2 Hour training session at the KICKSTART Training Center in the west end of Port Credit, Mississauga.

    Prospecting Mastery :

    Alternatively you can attend this Business development Training online at your office


    OR bring Prospecting Mastery or the Linkedin Power Profile business development training to Your Office for your sales team or your next Business Conference as a break out session.

    BONUS – When you book 8 participants, invite 1 Additional Participant As My Guest.
    Invite 15 or more and 2 people attend as my guest!

    Credit cards process through Pay Pal, no account is needed
    4 BONUSES INCLUDED with your Prospecting Mastery training!

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    Looking for a Mastermind Group for Business Professionals?

    Kickstart Business Building Masterminds – MULTIPLY YOUR RESULTS
    This Mentor Guided Mastermind is filled with business building techniques that are sure to set your sales on fire.

    This training includes the Prospecting Mastery Module + 6 Mastermind Sessions


    Join a small group of business professionals to learn the full Kickstart Business Growth Positioning System (Business GPS) and build strong partnerships while implementing the sales winning follow up marketing strategies.

    This is the mastermind program you’ve been looking for!

    Here’s a small sample of what’s inside your Kickstart Business Building Mastermind sessions

    • Outline the Business GPS for making connected conversations that naturally pull you forward into following up (and that means MORE SALES!)
    • Identify your expertise and your target market to create sales messages that make them
      want to buy from you
    • Package your expertise so that marketing your company becomes a no-brainer
    • Outline a go to market strategy plan that delivers 9 times the results
    • Harness technology and make your follow up marketing a cinch
    • How to find and develop strategic cross promotion/affiliate marketing partners

    and that will just get us started!

    Are you ready to skip the trial and error method and get straight to the business growth strategies?
    Join the Mastermind group that’s right for you.

    When you join a Kickstart Business Building Mastermind you’ll be invited to appear on Conversations With Expert Entrepreneurs to showcase your expertise!!


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    Prefer One on One Training? You Got It!


    Online Business Development Training Sessions + One On One Mentoring Sessions

    This training includes the Prospecting Mastery Module + Mentoring
    to help you create 4 Follow Up Connection Tools for Your Own Signature Follow Up Marketing ENGINE.

    These are the strategic informative marketing pieces you’ll need to set the stage for CONNECTED CONVERSATIONS that literally pull you forward following up with everyone you meet tomorrow AND return to all the business cards currently lost on your desk or buried in the Contact databse.

    * * Discover Your Next Step

    2 hour One On One Brainstorm/Mastermind Session
    This session is specifically designed to pinpoint where you are today and map out your specific Next Steps to following up with all the business card leads currently lost on your desk somewhere. At the end of this session you’ll have an Action Plan and know the exact next steps to move forward and create your Follow Up Connection Tools.
    Hear what other business professionals are saying

    Cheryl came into our office, (Follow Up – Discover Your Next Step) and blew us away with her expertise in what at the end of the day, really matters most, converting leads and prospects into paying customers.

    Her techniques in value proposition and sales funnel creation are as brilliant and fine- tuned as those taught by big names like Jill Konrath. What’s more is that I was delighted by her approach even more. Make sure that an opportunity with her does not pass you by. Highly recommended, 5 star rating!

    Anna Mishenberg, Copywriter
    Syndakit Media Corp., Toronto, Ontario


    Ideas are worthless, it is what you do with them that matters … Unknown